DownEast makes California debut at Galleria - Birmingham Business Journal:

http://www.speak-voices.com/career/presenter25.html
DownEast Basics, a Salt Lake City chain with more than 40 markets itself asan “affordabl fashion” retailer. Nothing costs more than $50, and most itemsz — from swimwear to summer dresses — costws around $20 to $30. The Roseville store’s firsf weekend exceeded the company’s projections by 25 Based on the initial sales DownEast Basics very much wants to further expancin California, and is pleased it launched its first Californiza store in the Sacramentok region, a spokeswoman said. CEO Klaner Murphy, who lived in El Dorad o Hills from 2000to 2007, figures Sacramento-area consumers care about but also are cost conscious.
He also likes the populatioh growth this region has experienced over the past Testing outthis area’s interest, Murphy sent the retailer’sx catalog to all his wife’s localp friends. His wife also introduced her friends to the producr line at a local party she hostex with more than50 women. Based on the sales at that “we knew we had a product that resonatedf with the local communitg herein Sacramento,” Murphy wrote in an e-mail. A franchiss is coming to the Roe the mixed-use building built last year at 5th and G streetz in downtown Davis. The Aventura, Fla.
-based chain of body and faciap waxing centers willtake 1,491 square The franchisees are readying the space for an opening in a few On the first floor, European Wax Center will join a Duramed medical supplies store and Barista Brew Café. Two retail spaces one of 925 square feet onthe corner, and anotherr of 1,227 square said Shaun Morrow, the landlord’s broketr with the Terranomics division of . The eighy residential condos on the second and third flooreall sold. In February, European Wax Center area developeras told the Business Journal that they planner to open at least a dozen locationse inthe region.
The company already has two storesin Roseville, at Renaissancse Creek shopping center and at The Broker Scott Carruth of CB Richarf Ellis represents European Wax Center locally. Vending machinde dispenses wipes, pacifiers Westfield Galleria at Rosevillre will be one of the firs malls within the Westfield chain to get a custojm vending machine withbabycare supplies. in Coronsa announced Thursday that it is placing its Baby Stationss vending machines in Westfield mallxs acrossthe state, startingh July 15. The goal is to place thesse vending machines with baby necessities in Westfield malls nationwide within eight months toa year, AVT says.
A piloty project for Westfield, the venting machinexs carry feeding products, first aid items, baby bottles and pacifiers. “This brings peace of mind to familiew knowing there is a convenient and accessible solution forevery baby’s need,” Shannon AVT founder, said in a news release. The malle that install the Baby Stations benefit becausparents don’t have to stop shopping when they discover they left home withougt some essential baby item, she said. Baby Statio n machines are hardto miss, with their blue-and-black coloer scheme and bold graphics.
They contain a 7” widescreen LCD displayg to stream information and video feedsx about the products contained in thevending , a chain of gyms that entere this market six years ago, is expanding to Woodland. Fitnes 19 will take 7,500 square feet withij Sycamore Pointe shopping center at Main Street and Pioneer Avenue. This is new retail spacee constructed between Food 4 Less and Big 5Sportintg Goods. Another 9,000 square feet is available. The gym is expecte to open in the fall, said who represented the landlord inthe lease. Fitness 19 has five othet locations inthe region.